Fitness Business Basics

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SKU:
827008105199-DOWNLOAD
Author:
Derrick Wilburn
Published:
2009
Length:
118 minutes
Many fitness professionals find out the hard way that starting a business involves a lot more that just running an ad in the local newspaper and raking in the clients. In addition, there is a vast difference between being an independent personal trainer and running a business. Fitness Business Basics examines some of the very basic, yet very critical-and often overlooked-elements that go into opening and running a successful enterprise.

AMONG TOPICS COVERED:
  • The cash-flow quadrant
  • Success is never an accident
  • Legal business organization
  • Establish a DBA
  • Establish a team of professionals
  • Develop and use business credit
  • Establish a merchant account
  • Accounting
  • Successful marketing
  • Promotion
  • Developing private studios
  • Excellent prospects
  • The initial meeting
  • Follow up/summary
  • Office buildings/parks