ProgrammingSuccess for Older Adults
details the benefits of addressing thesenior market, as well as outlines the needs of an aging market.Featuring one of the most respected individuals in the industry, the DVDreviews the key factors involved in successful programming-particularlyfor older adults. The DVD also explains how to put programs together toprovide older adults with a sense of importance and belonging. Inaddition, the DVD offers examples of programs for the aging market.
Among topics covered:
- Programming success for older adults
- Creating fun
- Why focus on the senior market?
- The needs of an aging market
- It all starts with you
- Creating neoteny
- Make people feel important
- High-touch factor
- Sample programs