Promote Your Fitness Business With Social Networking: Twitter®, Facebook®, and Blogging provides an overview of how individuals can successfully market a fitness business, using online tools. The DVD explains why employing â€œold-fashionedâ€ marketing modes, like email, may be out of fashion, and details why social media is currently the communication channel of choice for most people. The DVD also discusses how fitness professionals can determine whether their social media marketing efforts are working.
Among the topics covered:
• What is social media?
• The difference between group pages and like (fan) pages
• Is your social media marketing working?