Offers 101 essential and easy-to-understand ideas that will help camps of all types gain extensive marketing insight and confidence. Highlights no- and low-cost methods that can help make a big difference in the way camps communicate with their customers and prospects. Covers marketing basics, the marketing mindset, marketing perspective, marketing plan development, pricing, motivating messages, marketing vehicle choice, on-site marketing, after marketing, and more. |
101 Marketing Essentials Every Camp Needs to Know
$24.95
- SKU:
- 9781585180394
- Author:
- Jodi Rudick
- Published:
- 2007
- Length:
- 201 pages