Exploring the Franchise Business Model reviews the key factors involved in establishinga successful franchise business in the health/fitness club industry. The DVD discussesthe three core concepts underlying a professional relationship between the franchisorand the franchisee. The DVD also points out the advantages and disadvantages ofengaging in a franchise business from both the franchisee's and the franchisor'spoints of view. In addition, the DVD offers several suggestions on the operationalconsiderations attendant to running a franchise.
Among the topics covered:
Among the topics covered:
- Concepts
- Franchisee point of view
- Franchisor's point of view
- Questions and answers
- Running the franchise operations
- Sell vs. recruit
- Business evolution
- Reports
- Five habits of highly successful franchisors
