Strategies to Capture and Keep the Corporate Market discusses the key factors involved in developing a successful corporate sales strategy. In that regard, the DVD explains how to reach corporate decision-makers. The DVD also details how to write a compelling corporate sales proposal. In addition, the DVD reviews the power of using payroll deduction and outlines why it is several times more effective than electronic funds transfer. The DVD also looks at a brief history of the NCPPA “CEO Pledge†and spells out why it can help close corporate sales.
• The compelling case for “corporate sales†and employee wellness benefits
• What companies can your club work with?
• Preparing for a corporate sales presentation
• Overcoming objections
• Pricing corporate memberships
• Payroll deduction: a time-proven method
• The six basic components of a successful employee wellness program
• Preparing a comprehensive corporate sales proposal
• A brief history of the CEO PledgeTM and how it will increase corporate sales
• The future for the corporate market is proving to be very promising
