Let's Get Strategic: 5 Must-Have's to Creating a Marketing Plan That Will Get You Results! outlines the key foundational pieces that health/fitness clubs should have before they even begin their marketing planning. In that regard, the DVD identifies the #1 piece of a club's business that must be in place before it can implement any marketing strategy. The DVD also explains how facilities can develop a marketing plan that will lead to action. In addition, the DVD discusses how clubs can make the most of their marketing time, money, and resources. Finally, the DVD provides a quarterly template that facilities can use to help ensure that they are headed in the right direction.
• Clarity & mindset
• The four “W†method
• Productivity & goal-setting
• The secret template
• Essential tools you need
• Accountability & support
• Let's put it all together
