Why Should Anyone Be Managed By You? The Fitness Manager's Job

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SKU:
827008112692
Author:
Bob Esquerre, Jolyn Esquerre
Published:
2009
Length:
85 minutes
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Why Should Anyone Be Managed by You? The Fitness Manager's Job reviews the 22 essential skill-sets that fitness managers and fitness professionals must have in order to successfully “direct” their businesses. The DVD explains why some individuals consistently hit their organization's performance goals, while other managers often “trip over their own shoelaces.” The DVD also details why mastering the synergistic relationship between business development, professional development, customer relationship management, and program development can help make both fitness managers and fitness professionals “the best of the best.”

Among the topics covered:

• Inmates running the asylum
• Reality check: shift in consumer needs & wants
• Change management
• The operations management business platform
• Branding
• “Taking charge” of our business! EMAX focus
• DNA successful fitness manager (22 points)
• Key concepts