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Blah Blah Blah: Make Your Marketing Stand Out

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Terri Langhans
67 minutes
Most individuals feel that as an employee, they're different, better, and certainly worth the cost to their employer. The key issues for health/fitness professionals is how do they get that point across to other people particularly to those organizations or individuals who could use their products and services or could refer business to them. Blah Blah Blah: Make Your Marketing Stand Out details what individuals can do and how they can sell themselves in a way that attracts engages and triggers a decision to join, hire, or buy from them.

Among the topics covered:

• Model for overall marketing
• Attract
• Communicate
• Messaging
• Four phases of the marketing and selling process
• Group feedback