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Courting Corporate Fitness

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SKU:
827008454594
Author:
Ingrid Knight-Cohee
Published:
2008
Length:
57 minutes
Many organizations in the corporate world are beginning torecognize the positive relationship between physically fit employeesand a healthy bottom line. Courting Corporate Fitness detailshow health/fitness professionals can best approach, nurture, anddevelop corporate clients by discovering how to best match theirservices to an organization's diverse needs.

Among the topics covered:
  • Why seek corporate fitness clients?
  • Where to start/who to meet
  • How to package/present services
  • How to instill a fit corporate culture
  • Case studies
  • Key corporate fitness messages