Developing Exercise Programs for the Sedentary Market

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Michael Spezzano
55 minutes
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Despite the fact that a substantial amount of documented information concerning the benefitsof exercise exists, less than twenty percent of Americans engage in exercise on a regular basis.Developing Exercise Programs for the Sedentary Market offers a field-tested model for gettingphysically inactive individuals to participate in exercise. In addition, the DVD details the keyfactors that have to be addressed if such lifestyle changes are to occur.

Among the topics covered:
  • External barriers to exercise
  • Traditional approaches to exercise behavior change
  • Support for the one-to-one approach
  • Program design components
  • Program design success factors
  • The traditional exercise experience vs. the one-to-one exercise experience
  • Program design options
  • Benefits of computerized equipment
  • Program-development plan
Produced in cooperation with the American College of Sports Medicine.